Corporate photography is a very popular niche used by different businesses to frame their products, services, etc in the best possible way. However, mastering this profession is no silver bullet. It requires patience and extensive experience to take professional pictures.
If you are a newer photographer, knowing certain basics of corporate photography is imperative to improve your skills and produce great results. In this article, we have highlighted seven tips that can help you to refine your click quality.
- Take Control Of Focus
Although leaving the camera to use central focus automatically results in good pictures in many situations. But for more unique and creative images, it would be better to set the focus manually. This is because the subject will not always be in the center of the camera frame.
Hence, it is indispensable to hone the skills to control focus to get sharp and clear images. DSLR or other professional cameras have a lot of focus points within the frame, which you can see with a viewfinder. These points help greatly to focus on both on and off-center subjects. Remember to choose single-point autofocus mode on your camera in lieu of auto or multiple selections.
It’s vital to remember that the method for selecting various focus points differs each camera. Therefore, read the user menu carefully before operating the camera.
- Learn What Makes A Shot Blurry
Apart from controlling the camera focus, you also have to consider other crucial factors in getting sharp images. The subject’s movement and shaking of the camera can introduce blurriness in photographs and degrade their quality. Hence, it becomes essential to identify the cause and fix the issue to get eye-catching pics.
- Improper Focusing:
If you do not focus correctly, the area around the subject seems sharper. This needed to be fixed to get eye-catching photographs and satisfied clients.
- Camera Movement:
Another cause of blurry effects on images is camera movement. This can easily be spotted with the “streaking” of highlighted regions.
- Understand Exposure Compensation
You might think that all cameras have the same exposure compensation settings, but that’s not true. Each camera manufacturer has its own “secret sauce” for setting up its cameras for optimal exposure. Your job is to find out what that secret sauce is and use it to your advantage. Adjust the exposure compensation on your camera until it seems correct to you if your subject is too dark or too bright.
- Create HDR photos
HDR (high dynamic range) photography is taking many photographs of the same scene at varying exposures and then combining them using software to create a single image. The result is an image with greater contrast, which helps make objects stand out better from their surroundings. If you’re interested in producing high-quality HDR images, there are many resources online that can help get you started with this technique, as well as offer advice on what equipment you’ll need for it.
- Position Your Subject Correctly
Take into consideration the position of your subject in relation to the background, lighting, and other objects in the scene. This will create the picture more engaging. Ideally, you want your subject’s face to be more than halfway in the frame and facing toward the camera to be clearly visible from head to toe (or as much as possible).
- Use Saturation
The saturation slider in Lightroom lets you adjust how colorful or desaturated your photos are. While it’s tempting to crank up the saturation on every image, having an even amount of color throughout can actually make your photos look more professional and cohesive. You can also use this feature when editing individual images—just make sure that each photo has a similar level of saturation before delivering them to clients.
- Make Sure You Use The Right Lens For The Job
The focal length of a lens can affect how people appear in pictures. If you use a wide-angle lens, you can get more included in the image, but this will also distort if there are objects closer than two feet from the camera. It is also advisable not to use telephoto lenses for headshot photography as they can compress facial features and make faces look distorted or ugly. Instead, opt for a standard zoom lens to avoid this problem.
The Bottom Line-:
By considering the above tips, you can improve your corporate photography in Bristol and widen your client base.