Last Updated on February 9, 2023 by Tabraiz
For all retailers, how to get a sales message that is appealing to the customer and doesn’t hinder the customer isn’t an easy task. Space is limited in the case of marketing in-store, so it’s essential to maximise your use of space.
Shelf edge strips are a great solution to this issue. Set on shelves’ edges, shelf strips are thin strips made of banner-like polypropylene that can be used to communicate important sales messages.
There are numerous methods to draw the attention of customers to special promotions and discounts, and also new products that are brand new with point Of Sale products. Today, we’ll discuss Shelf Strips along with how to use them to boost sales in your store.
Innovative Presentation Of Products Through Powerful Features
In direct contrast to traditional printed product advertisements, animated displays stand out on a variety of levels. They are sure to grab the attention of consumers at the point of purchase, and distinguish your company from your competitors.
However the digital shelf wobblers are not deficient in any of the advantages of the paper counterpart the shelf stoppers are able to display text and images that are moving and still maintain an angle of view of nearly 180 degrees. They also stand out with their superior resolution and vibrant colours.
Additionally, they are strong, they are also slim and light, making them easy to use and put in. They can be affixed directly to items such as shelves, cash registers or shelves such as, for instance, and still being able to handle the strains and stresses of retail settings.
What Are Shelf Strips?
Shelf strips are an important Point Of Sale product used to draw the attention of your customers during their visit to your store. They can also be used to boost sales. Swing Tags They are typically thought of as an opportunity to advertise a new product, an exclusive promotion or sales to help the item or assortment stick out.
If you run a business that is in the retail industry that is selling products that change quickly or might change the price often, then you’ll find shelf strips that are beneficial to get more attention from customers to improve profit overall.
Due to its unique abilities, the wobbler has become an extremely popular tool for creating an interaction with the buyer as well as differentiating itself from the conventional method of pricing.
Attention At First Sight
Animations on shelf stops achieve exactly what their name implies that customers will come to the shelves. The massive impact on sales and attention to customers is based on an extensive analysis of the effectiveness of animated displays with coupon deals.
In comparison to standard product advertisements the average amount of time required to see coupons is cut to 12.5 second to 1.6 seconds with wobblers. Wobblers on the shelf are spotted eight times faster by the customers who shop.
The effect is evident in the number of people who have purchased the product advertised thanks to shelf-stoppers; the number of clients who participated in the study has risen by 75%, or 1054 customers.
Wide Range Of Applications
Wobblers are utilised right at the point where the sale is made i.e. when the customer and the product interact directly. Shelf wobbler advertising is primarily used in retail. It is used to promote sales in the cosmetics departments as well as in the home and garden department, as well as in the food and beverage industry as well as electronics stores.
These animated shelves are not just suitable for display of digital prices, they can also be used to emphasise a desired item by using pictures or advertisements to grab customers’ attention.
Simple and effective advertising is secure by using the shelf wobbler as an advertising strategy. Therefore, the shelf stoppers could be utilised in different designs, like in the grocery store to highlight the special offer or offer as well as the cost.
What Are Shelf Strips Employed To Serve?
Let Customers Know That You’ve Got An Offer On
Have you got a sale at half-price or a half-price sale? Shelf strips are a great way to boost your sales message. Although large advertisements placed in areas that you’ve got an offer in particular and suspended above the ceiling could be a fantastic method to draw the attention of your clients, shelves are just as effective, if not even as effective, as their more obvious counterparts.
Since the primary buyers’ attention will be at your display It makes sense from a marketing perspective to profit by placing your advertisement at a location where it is in direct view of the eyes of your customers.
Inform Your Customers About Something Important.
Shelf strips can be used to advertise sales. They can also be a fantastic method to inform your customers of what you can provide. For customers, time is a precious commodity and most will not spend much time pondering the purchase.
Visual guides for key points will not only assist your customers in making a decision to purchase from you, but they will also improve their general shopping experience which makes them more likely to keep coming to your store again. If you offer a pleasant and easy shopping experience, it can often have the same amount of positive effect as a cost-effective final price.
Brand Presence To Increase
Sometimes, a product’s packaging doesn’t suffice. Shelf strips can be used to help your products get out of the racks and put them in the hands of customers. This brand’s additional resonance could be the most significant factor. Many of the products you sell will be well-known, and by repeating brand names on your shelves will aid in enhancing the impact of the brands that are on display.
What Materials Are Shelf Strips Made Of?
We offer only the finest polypropylene material with a stunning print finish. The shelf strips we offer are constructed out of 300mic polypropylene, a material which is durable and water-proof, as well as tear-proof.
This means that there’s no necessity to laminate your shelf strips since they’re already durable enough to stand up to normal use and tear. It also has financial benefits since you don’t have to shell out two times.
How Can I Improve Shelf Strips For My Business?
There are many ways you can make use of shelf talkers to create a distinct appearance and appear more appealing and are the best to boost sales. One of them is the colour you choose to use. There are ten major colours reported by businesses in 2 communities to boost sales. Number one is red.
It is thought to be the colour of power since it grabs people’s attention and holds to them, which is why when you consider it, you’ll likely see it on lots of marketing tools and other resources!
Another colour that is ideal for shelves Shelf Strips can be blue. If you’d like your marketing strategy to be seen as trustworthy, then blue is believed to bring amazing results that are honest and genuine Coasters Printing.
Have You Ever Tried The Shelf Wobblers?
Shelf Wobblers are actually quite like Shelf Strips with respect to the sense that they serve to draw the focus of your customer to a certain campaign or brand new product.
You’ll find that they are an excellent option to make impulse purchases as well! They are extremely efficient, durable, and will provide sustainable results right starting from the beginning.